|
Multiple Choice
Identify the letter of the choice that best completes the statement or answers the question. |
| | 1. | Which of the following is probably the single most important characteristic for a professional agricultural communicator? | a. | Being a people person | | b. | Public speaking skills | | c. | Writing | | d. | Having expertise in the area of agriculture | | | | |
| | 2. | The first paragraph of a news story is called the _______. | a. | Lead | b. | Introduction | c. | Kicker | d. | Eye-opener | | | | | | | | | | |
| | 3. | Which of the following issues is of great concern to consumers today? | a. | Chemical residues in food | c. | Genetically engineered crops | | b. | Mad cow disease | d. | All of these answers are correct | | | | | | |
| | 4. | Which of the following sentences is not punctuated correctly? | a. | Moser said, “We believe in the program because it will help farmers”. | | b. | “We believe in the program because it will help farmers,” Moser said. | | c. | “We believe in the progam,” Moser said, “because it will help farmers.” | | d. | All of the sentences are punctuated correctly | | | | |
| | 5. | ‘Style rules’ refer to: | a. | Tips for making your writing stand out | | b. | Techniques to add creativity to your own writing | | c. | Rules for capitalization, abbreviation and English usage | | d. | Tips for making your writing stand out and techniques to add creativity to your own writing only | | | | |
| | 6. | Why is it important to remove unneeded words in journalistic writing? | a. | Because space is often limited | | b. | Concise writing is easier for readers to understand | | c. | Removing unneeded words is probably the best-known rule of good writing | | d. | All of these answers are correct | | | | |
| | 7. | In general, which of the following statements is true in comparing today’s farms and farmers with those from 25 years ago? | a. | Today, farms are larger, and there are fewer farmers | | b. | Today, farms are larger, and there are more farmers | | c. | Today, farms are smaller, and there are fewer farmers | | d. | Today, farms are smaller, and there are more farmers | | | | |
| | 8. | Why are quotations and information from scientist and other experts used in news stories? | a. | To give stories more credibility | | b. | So readers will know where the information came from | | c. | This is a standard practice in journalism | | d. | All of these answers are correct | | | | |
| | 9. | When interviewing a source for a story, which of the following should you not do? | a. | Ask if it’s OK to use a tape recorder | | b. | Ask the correct spelling of his/her name | | c. | Ask if you can call later if you have other questions | | d. | All of these actions are acceptable | | | | |
| | 10. | Which of the following speed of film would be best to use for shooting photos in low-light situations without a flash? | a. | ISO 800 | b. | ISO 400 | c. | ISO 200 | d. | ISO 100 | | | | | | | | | | |
| | 11. | Why should agricultural communicators try to avoid passive voice in their writing? | a. | Passive voice is usually less concise than active voice | | b. | Passive voice often does not provide as much information as active voice | | c. | Passive voice is usually less concise than active voice and passive voice often does not provide as much information as active voice | | d. | You should use passive voice as much as possible | | | | |
| | 12. | Which of the following sentences contains a common spelling error? | a. | The school principle said she would try to acommodate all student request. | | b. | The advisor complemented Sarah on her excellent test scores. | | c. | Both sentences contain a spelling error. | | d. | Neither sentence contains a spelling error. | | | | |
| | 13. | The best reason to avoid sexist language in professional writing is that: | a. | It is often factually incorrect because it does not include men or women | | b. | It is grammatically incorrect | | c. | Sexist language is not concise | | d. | None of these answers are correct | | | | |
| | 14. | What well-known agricultural broadcaster was the founder of Ohio’s ABN? | a. | Darring Johnston | c. | Ed Johnson | | b. | Bob Zeigler | d. | Joe Cornely | | | | | | |
| | 15. | Which of the following sentences contains a pronoun error? | a. | Would you like to ride to the show with Bob and I? | | b. | Neither Tom nor she could find a copy of the club’s constitution. | | c. | Both Mary and I arrived at the meeting early. | | d. | All of these sentences are correct. | | | | |
| | 16. | Which of the following is the most important source of general agricultural information for most farmers today? | a. | Television | c. | The Internet or World Wide Web | | b. | Farm magazines | d. | Farm Shows and fairs | | | | | | |
| | 17. | Which of the following statements is true? | a. | Nearly all farmers have a home computer and access the internet daily | | b. | Nearly all farmers receive several farm magazines | | c. | Communication experts believe computers will replace farm magazines in the next five years. | | d. | All of these answers are correct | | | | |
| | 18. | Agricultural communicators can lose credibility with their readers by: | a. | Misspelling people’s names | | b. | Providing incorrect or outdated information | | c. | Failing to report on issues that are interesting and revelant to their audiences | | d. | All of these answers are correct | | | | |
| | 19. | Which of the following is not a characteristic of the inverted pyramid style of news writing? | a. | Attracting the reader’s attention early in the story | | b. | Placing the most important fact or facts in the first paragraph of the story | | c. | Saving at least one important fact for last to create a strong ending | | d. | Using quotes from interviewed sources early in the story | | | | |
| | 20. | Which of the following sentences contains sexist language? | a. | Sucessful farmers today have to be good businessmen. | | b. | Mankind has always depended on agricultural. | | c. | A good farmer always takes care of her equipment. | | d. | All of these answers contain sexist language | | | | |
| | 21. | The name of Ohio’s state magazine is: | a. | Ohio Farmer | | b. | Ohio’s Country Journal | | c. | Buckeye Farm News | | d. | Both Ohio Farmer and Ohio’s Country Journal are Ohio state farm magazines | | | | |
| | 22. | Which of the following skills and abilities are important for farm broadcasters? | a. | Ability to speak understandably and with ease | | b. | Skill in operating radio and TV equipment | | c. | Knowledge of agriculture | | d. | All of these answers are correct | | | | |
| | 23. | Farm magazines today generate most of their income from: | a. | Reader subscriptionss | | b. | Advertising | | c. | Fees paid by public relations companies | | d. | Advertising and fees paid by public relations companies | | | | |
| | 24. | A person with a college degree in agricultural communications might be likely to do which of the following? | a. | Work for a public relations firm | | b. | Work in a corporate communications for an agribusiness or commodity group | | c. | Work in a communications department for a government agency | | d. | All of these answers are correct | | | | |
| | 25. | Most newspapers today use what style manual? | a. | AP - Associated Press | | b. | Chicago Manual of Style | | c. | APA - American Psychological Association | | d. | MLA - Modern Language Association | | | | |