Multiple Choice
Identify the letter of the choice that best
completes the statement or answers the question.
|
|
|
1.
|
Radio is an effective means of communication because
a. | It is fun and static | d. | It is personal and predictable | b. | It is local and
popular | e. | None of these are
correct | c. | It is traditional and portable |
|
|
|
2.
|
A news story provides information about an event, idea or situation. What does a
feature story do?
a. | Add depth or color to a new story | d. | All of these are
correct | b. | Entertain the reader | e. | None of these are correct | c. | Instruct or educate the
reader |
|
|
|
3.
|
A mock-up or dummy in graphic design is:
a. | A puppet | d. | An example of what not to do | b. | A failed
project | e. | None of these are
correct | c. | A model of the project layout |
|
|
|
4.
|
Important facts should be at the top of a news story because:
a. | The bottom is always boring. | b. | Editor chop stories from the bottom to make
them fit. | c. | Readers only read the first paragraph. | d. | All of these are correct | e. | None of these are
correct |
|
|
|
5.
|
A typical broadcast news story is:
a. | Old news | d. | Based on Hollywood rumors | b. | Five minutes
long | e. | None of these are
correct | c. | Less than 30 seconds long |
|
|
|
6.
|
Your delivery, on radio or TV is affected by:
a. | Background noise | d. | All of these are correct | b. | Your
attitude | e. | None of these are
correct | c. | Your psychological state |
|
|
|
7.
|
Press releases should be distributed:
a. | After every business meeting | b. | Once a year | c. | On the CEO’s
birthday | d. | Prior to and following major local events | e. | None of these are
correct |
|
|
|
8.
|
Eliminating aspects of a photo or drawing is called
a. | Cropping | d. | Plagiarism | b. | Design | e. | None of these are correct | c. | Cheating |
|
|
|
9.
|
The shutter speed of a camera controls
a. | The length of the flash | b. | The speed of the film
processing | c. | The amount of light exposed to the film | d. | The number of fast
pictures taken | e. | None of these are correct |
|
|
|
10.
|
Readability of writing is improved when the news writer:
a. | Uses technical jargon | d. | Writes in paragraphs | b. | Refers the reader to the
dictionary | e. | None of these
are correct | c. | Uses short, simple words |
|
|
|
11.
|
“Rule Number One” is:
a. | Know your audience | b. | Invite N-Sync for
interviews | c. | The more “gore” the better story | d. | Larger stations have
more listeners that are faithful | e. | None of these are
correct |
|
|
|
12.
|
When referring to typefaces, two styles are more prevalent: serif and sans
serif. The difference between these is?
a. | Serif is bigger | b. | Sans serif is bold | c. | Serif is decorative
and difficult to read | d. | Sans serif does not have “feet” the
small horizontal attachments | e. | None of these are
correct |
|
|
|
13.
|
Reporters use the 5 W’s and an H to develop a news story. H stands for
how. What are the five W’s?
a. | Which, witch, was, whatever, wonder | d. | Who, whom, why, who,
whom | b. | When, who, what, why, and where | e. | None of these are correct | c. | Who, whom, where,
which, and water |
|
|
|
14.
|
Radio news stories should always be:
a. | Logical | d. | All of these are correct | b. | Timely | e. | None
of these are correct | c. | Does not matter |
|
|
|
15.
|
A good news story:
a. | Is written for the college graduate | b. | Does not have to answer all the
questions | c. | Needs to answer all the questions | d. | Does not matter | e. | None of these are
correct |
|
|
|
16.
|
A cutline is ____________?
a. | A sentence taken directly from a story | b. | A caption below a photo that expands on the
story | c. | What an editor removes from a story | d. | The transition from one broadcast to
another | e. | None of these are correct |
|
|
|
17.
|
Print and broadcast journalists should ________.
a. | Take second jobs that will provide them with inside scoop. | b. | Re-enact news
events to create a better story. | c. | Be honest and fair in reporting
information. | d. | Take gifts, favors, or free travel in compensation. | e. | None of these are
correct |
|
|
|
18.
|
Which of the following is a rule of good writing?
a. | Vary sentence length | b. | Use the passive voice | c. | Include jargon to
help audiences identify with the topic | d. | Imitate writing that you
like | e. | None of these are correct |
|
|
|
19.
|
In general, communicators should ____________
a. | Treat colleagues with respect | d. | All of these are
correct | b. | Admit mistakes and correct them | e. | None of these are correct | c. | Not engage in
plagiarism |
|
|
|
20.
|
Press releases should generally include:
a. | International news | d. | Only news about the president | b. | The local interest
or impact | e. | None of these are
correct | c. | Does not matter |
|
|
|
21.
|
Graphics convey information:
a. | Should not be used | b. | You should use them with tables and
numbers | c. | More quickly than a table of numbers | d. | All of these are correct | e. | None of these are
correct |
|
|
|
22.
|
Professional integrity:
a. | Is not necessary in the news business | b. | Is less important than the
facts | c. | Is the cornerstone of a communicators credibility | d. | All of these are
correct | e. | None of these are correct |
|
|
|
23.
|
The exact time of day is:
a. | Necessary for all news stories | b. | Is not necessary for most
stories | c. | Most of the time should be included | d. | Must always be given the Eastern Time
| e. | None of these are correct |
|
|
|
24.
|
In a formal title publisher:
a. | You should capitalize the word | d. | All of these are
correct | b. | It can be either way | e. | None of these are correct | c. | You should not
capitalize |
|
|
|
25.
|
The Associated Press is a:
a. | Not-for-profit news cooperative providing state, national and international
news | b. | Is run by the states | c. | Is generated by the president in
power | d. | All of these are correct | e. | None of these are
correct |
|