Multiple Choice Identify the choice that
best completes the statement or answers the question.
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1.
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The _________ is a modern
streamlined information system that helps producers and animal health officials respond quickly and
effectively to animal health events in the United States.
a. | Farm Animal Information
System | b. | American Registration and Identification
System | c. | National Animal Identification System | d. | Department of Homeland
Security |
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2.
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The current Ohio Director of
Agriculture is _______.
a. | Bob
Taft | b. | Robert
Boggs | c. | Ed
Shafer | d. | Jim
Petro |
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3.
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The majority of the USDA budget
is spent on ________.
a. | Food and Nutrition
programs | c. | Forest
Service | b. | Farm programs | d. | Conservation Programs |
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4.
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The largest percentage of the
average farmer’s annual expenses go to ______.
a. | Farm
Services | b. | Supplies, Repair, Construction | c. | Machinery, Vehicles | d. | Fertilizers, Seed, Crop Protection
Chemicals |
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5.
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The ____________ is an agency
within USDA that was founded through the 1994 Department Reorganization Act. Its mission is to
advance knowledge for agriculture, the environment, human health and well-being, and communities by
supporting research, education and extension programs in the Land-Grant University System and other
partner organizations.
a. | Agricultural Research
Service | b. | National Agricultural Statistics Service | c. | Cooperative State Research, Education and Extension
Service | d. | Economics Research Service |
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6.
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The readability of writing is
improved when the news writer:
a. | uses technical
jargon | c. | writes long
paragraphs | b. | refers the reader to the dictionary | d. | uses short, simple words |
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7.
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The content of news writing
must:
a. | be
factual | c. | both be factual
and be timely | b. | be timely | d. | none of these are correct |
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8.
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A balanced story
is:
a. | a complete story where both sides of
an issue are presented | b. | a story as seen by a biased person | c. | a story that contains the reporter’s
opinion | d. | an editorial |
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9.
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Citing a source in a story is
called attribution.
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10.
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Which of the following is the
best lead?
a. | At a meeting of ASB officers
yesterday, the president resigned because he plans to graduate and enter college
early. | b. | ASB President Ken Marshfield resigned yesterday, announcing he plans to
graduate early and attend college. |
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11.
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A well-written press release
can increase sales, expose a company or organization to the masses and enhance the image of a
business or products.
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12.
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At the bottom of a press
release many reporters include a ______ which contains background information about the company or
organization for which the press release is being written.
a. | Contact
line | b. | Boilerplate | c. | Date line | d. | Page line |
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13.
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Press releases should be
distributed:
a. | after every business
meeting | b. | once a year | c. | prior to and following major local events | d. | once a week |
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14.
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Journalists have a
responsibility to protect the leaders of the community in which they work by helping them avoid
negative publicity.
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15.
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Which of the following is the
correct way to mark a two-page press release?
a. | Write “more” at the
bottom of the first page and a -30- on the second | b. | Write -1- on the bottom of the first page and a -2- on the
second | c. | Write “page one” on the bottom of the first page and ### on the
second | d. | Write “more” on the bottom of the first page and “end”
on the second |
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16.
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The acronym PSA stands
for:
a. | public station
address | b. | press style announcement | c. | personal station archive | d. | public service
announcement |
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17.
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Journalists can ethically
accept gifts from public figures, as long ass they register the receipt of those gifts with the
Internal Revenue Service.
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18.
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A story that focuses on the
human interest elements of a situation or event and that may be written to inform or entertain is
called a(n):
a. | editorial | c. | news story | b. | feature story | d. | none of these are correct |
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19.
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In taking news pictures,
observe these rules:
a. | Get action into your picture. The
ideal picture is one that is so self-explanatory that it needs only a brief
caption. | b. | Avoid shooting large groups. Many papers limit a picture to three or four
persons. | c. | Provide proper “left to right” identifications. Clip it to the
prints. Don’t write on the back of pictures, it will show
through. | d. | All of these are correct |
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20.
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Professional
integrity:
a. | Is not necessary in the news
business | b. | Is less important than the facts | c. | Is the cornerstone of a communicator’s
credibility | d. | All of these are correct. | e. | None of these are
correct. |
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21.
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A cutline
is:
a. | a caption below a photo that expands
on the story | b. | a sentence taken directly from a story | c. | what an editor removes from a
story | d. | the transition from one broadcaster to
another |
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22.
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Graphics are used
to:
a. | fill white space on a
page | b. | clarify the message for the reader | c. | replace written stories | d. | convey complicated information in numerical
format |
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23.
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What are the four process
colors?
a. | Cyan, magenta, yellow,
black | b. | Cyan, yellow, black, white | c. | White, magenta, yellow,
black | d. | White, cyan, magenta, yellow,
green |
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24.
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The term “Pixel” is
short for....
a. | Electronic
Dot | c. | Point
Element | b. | Picture Element | d. | None of these are correct. |
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25.
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Which is not considered a
principle of design:
a. | White
Space | b. | Proportion | c. | Balance | d. | Color |
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26.
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When writing, the second
reference to the 2008 National FFA Convention should be listed as....
a. | national
convention | b. | National FFA Convention | c. | national FFA convention | d. | Both national convention and national FFA
convention |
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27.
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In news stories, use figures
for numbers below 10 and write out numbers for 10 and above.
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28.
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Active voice should be used
when writing news stories.
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29.
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The most frequent use of a
colon is at the end of a sentence to introduce lists, tabulations, texts, etc.
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30.
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The ampersand (&) should
only be used when it is part of a company’s formal name.
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31.
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Your delivery, on radio or TV
is affected by:
a. | Background
noise | d. | All of these are
correct. | b. | Your attitude | e. | None of these are correct. | c. | Your psychological
state |
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32.
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When fact-checking a story, a
source that professional news writers rely on is www.wikipedia.com.
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33.
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A podcast
is:
a. | a broadcast that is limited to
:60-seconds in length | b. | an Internet based editorial posting in which the author shares their thoughts
and opinions on a given topic. | c. | a series of audio or video digital-media files which is distributed over the
Internet by syndicated download, through Web feeds, to portable media players and personal
computers. | d. | All of these are correct. |
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34.
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What is the name of the founder
of the ABN Radio, who was formerly a broadcaster at WRFD Radio and has sometimes been referred to as
the Dean of Farm Broadcasting in Ohio?
a. | Joe
Cornely | c. | Walter
Cronkite | b. | Ed Johnson | d. | Orion Samuelson |
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35.
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Which of the following is/are
common mistakes that beginners make when learning broadcast delivery?
a. | Monotone | b. | The use of fillers such as um, so, or ya
know | c. | A sing-song tone when resonating | d. | All of these are
correct. |
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